To be FREE or not to be FREE

[Nick DeCesare]

We've been discussing "FREE" a lot on our jogs. Now with Anderson's new book, I hear it everywhere. Here's a post that I think gets to the heart of the discussion. When FREE works and when it doesn't (or can't). I often wonder how and when the perceived value of FREE will change.

http://blogs.zdnet.com/SAAS/?p=807